This case study remains my last (but not least) Ironhack challenge. The goal is to review and use everything we have learnt previously in the courses : design principles, sites audits, user interviews, wireframes & prototypes.

1. Background informations

For this experiment, I jumped into the shoes of a traveller in order to…

This first Ironhack challenge is about problem-solving by using the Design Thinking process. Let’s dive into it !

The client : UrbanGo

Client’s logo

UrbanGo is a public transit and mapping startup based. Their goal is to solve the problems of urban mobility by offering the quickest and cheapest public and private transport routes to their users.

But what’s the main pain point ?

The issue

Customers who travel in urban areas know that you must…

In order to prepare the UX/UI Design bootcamp at Ironhack Paris, we had to realize exercises and challenges. The first one ? Taking visual notes about a chosen topic in a long list. I decided to explore this interesting one : Why our screens make us less happy ?

Wow ! This guy speaks fast ! Slow down or I won’t manage to get everything you say ! Why is he talking about pet food when it’s supposed to be IT related ? How can I draw this ? Aaaaaaaah !

It’s basically the first feelings I got when…

Pierre Etrh

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